Brand storytelling is a ubiquitous strategy that has been used to market products and services since the dawn of business. But with digital forms of communication ever-so-popular, and customers having instant and unabating access to information at all times, it has become more important…
Author: Chad Hetherington
Digital Storytelling, Marketing, Storytelling
Marketing
Strong and effective marketing strategies start with a solid foundation. Like anything, outlining exactly what you need, your expectations, and your budget will help you build up an unshakable plan that will deliver. Here are some tips to help get you started: What are…
Training
At Jester, we’re about more than just creating things for you—we also want to show you how to create things on your own and inspire you to take your project to the next level. That’s why we offer a variety of specialized training courses…
Web
A Content Management System, or CMS, is one of the most important tools that small business owners have access to. A CMS is a piece of software that is used to manage, format, distribute, edit, and analyze digital content that you might be putting…
Design, Ux design
What is User Experience? Most often abbreviated as UX, user experience is how an individual encounters and interacts with an interface. That interface could be a website, a survey, an email, an application, or something else entirely. As long as it’s being viewed on…
e-Commerce
There are a myriad of benefits that come along with running an online business or store, some of which we highlighted in a previous post. But one of the most beneficial aspects of e-commerce is customer accessibility. E-commerce truly is a win-win when it…