Content is King—this we’ve established. But it also means that Content Marketing—the development and distribution of content as a marketing strategy—is also royalty. And while the premise sounds simple, there’s a lot that goes into a successful content marketing strategy; some obvious, some not…
Blog
Ux design, Web Design
Your website is likely the first interaction your potential customers will have with your brand. It’s also very probable that they will make a purchasing decision quickly based on their first impression of you. So what makes a website ‘good’, how does its design…
Social, Social Media
Have a plan! Managing an online community requires forward-thinking and strategic planning. Without a solid plan, things have a way of falling through the cracks or the cracks of cracks, never to be seen again, and in online communities, that’s a real faux pas….
Digital Storytelling, Social Media, Video
Video is everywhere. And as today’s largest social media platforms unequivocally prove, short-form video is King. But what defines a short-form video, where did it all start, and how can you make the most of it? What exactly is short-form video? A definitive definition…