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Fractional Marketing

As we assist organizations in planning their marketing strategies for 2025, we find this question coming up over and over again – should I expand my marketing team in-house this year or hire a fractional marketing team?  Fractional marketing is a strategic approach where…

Business, Content Strategy, Digital Storytelling, Marketing

Times are tough these days for small and medium-sized businesses (SMBs). The current economic downturn presents significant challenges, such as reduced cash flow and a decline in sales due to constrained consumer spending.  SMBs often have less access to financial resources, making it difficult…

Digital Storytelling

For generations, the greatest storytellers have crafted stories that resonate with their audiences. William Shakespeare, Walt Disney, Margaret Atwood, and Steve Jobs are just a few examples of great storytellers who have had the power to entertain us, change our perceptions, and embrace our…

AI

Will the Arts survive the AI Renaissance? From the constructs, automatons, and golems mythologized by ancient dreamers and artisans in Greece, China, and throughout what is now known as the Middle East; to the homunculus of the Middle Ages; to the androids, cyborgs, and…

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