Author: Jennifer Cartier

Branding

We get it—a brand is so much more than colours, fonts, or a catchy slogan. It’s how people feel when they experience your business. It’s the trust you build, the story you tell, and the reputation you carry. At Jester, we’ve just launched something…

Holidays

Ah, St. Patrick’s Day! It’s the one day of the year when everyone’s Irish, or at least feels like they should be. From shamrocks to green beer, it’s a holiday that brings a little magic to everyone’s life. Here in Canada, we’ve added our…

Canadian Business

With new U.S. tariffs putting pressure on Canadian businesses, it’s time to focus on what we do best—supporting each other. Canada is built on resilience, innovation, and a strong sense of community. Even in challenging times, we don’t just survive—we thrive. Jester, a proudly…

20 questions

In the next instalment of our 20 questions feature, we find out what there is to know about Jen, our fearless Creative Director. Do you have a nickname? Not that I respond to Hometown? Toronto aka The Six Dog or Cat? Dog (#hunterthewonderdoodle) First…